Monthly Update: July 2023

Sacramento Airport Co-Op Ad Opportunity

We have seen such success with our three digital billboard ad campaigns in the Sacramento area that we are working again with ClearChannel Outdoor to add Sacramento Airport advertising to the mix! In addition to digital ads near baggage claim, we are looking at this large printed wall wrap adjacent to the security line area, which would run for a six-month period. We would love to partner with a lodging partner to highlight their property and offer this space as a co-op with Discover Siskiyou.

If you are interested in learning more about the opportunity and pricing, please email heather@discoversiskiyou.com by Wednesday, Aug 2.


Discover Siskiyou Event Awards Claimed

Our Event Marketing Awards for Window 1 have all been claimed! Mark your calendar for Jan 1, when Window 2 will open and 10 more $3,000 awards will become available. Thank you to everyone who submitted applications, and we can't wait to see your events come to fruition!


Snowvana Sponsorship / Exhibition

We are excited to announce that Discover Siskiyou is attending and sponsoring Snowvana in Portland this November!

Action-packed from start to finish, Snowvana is the ultimate snow party. Attendees can drop into the season’s biggest movie premiers, score incredible deals at the Northwest’s largest ski swap and gear fest, meet with their favorite Northwest ski resorts, or head to the massive vendor village and meet the professionals behind their favorite snow brands. As part of our sponsorship, we will receive premier/expanded booth space, be represented on the event website and all email correspondence, and will be featured in a dedicated social post on Snowvana's social pages. We can't wait for this opportunity to network with other mountain towns in our greater region as well as connect with outdoor/snowsport enthusiasts at our booth this November!

Learn more at Snowvana.com


Volcanic Legacy Scenic Byway Mobile Pass Encourages Regional Travel throughout Klamath, Siskiyou + Lassen

Part visitor’s guide, part prize package and 100% adventure, the Discover Siskiyou Volcanic Legacy Scenic Byway Pass is your ticket to an unforgettable journey across the “crown jewel” of the American Highway System. Explore every breathtaking sight — volcanoes, mountain peaks, wildlife, oh my! — along the way as you travel through three counties, two national parks and a national monument spanning the state line between California and Oregon. Sign up for the Volcanic Legacy Scenic Byway Pass to earn points along your trek and be entered for a chance to win a two-night stay in every participating county! With this pass and the open road ahead of you, the possibilities are endless.


Lobby Loop Video

REMINDER: We have silent loop videos available on USB sticks for lodging partners to share in their lobbies. If you would like one for your lobby display, email heather@discoversiskiyou.com!

Click here to preview the video
 


Siskiyou Inspiration Newsletter + Blog #1: Epic Swimming Holes

Siskiyou is home to six designated wild and scenic rivers, as well as hundreds of lakes, creeks and streams. Such rugged beauty makes for some pretty epic swimming spots. Check out our list of Siskiyou’s best secret swimming holes to find out exactly where to beat the heat this summer!

Click here to read!


Nothing says summer like unwinding with a refreshing brew and a live band. Sure, you can listen to music all you want at home, but the experience of watching real artists live in front of you is unmatched. To make your hunt for a good local concert easy, we’ve compiled all the places you can catch live music this summer in Siskiyou County.

Click here to read!


PR Links: July 2023

PR Links: July 2023

The following PR links are results from active pitching by our PR team:
 

8 Oldest Founded Towns To Visit In Northern California

WorldAtlas | July 6, 2023

*** Yreka was listed as one of the oldest towns in California to visit!

 

The Underappreciated Counties In Northern California That Are Home To Dozens Of Heavenly Lakes

Only In Your State | July 10, 2023

*** Kate Freeman included Siskiyou County in her roundup of Northern California counties that are home to heavenly lakes.

 

10 Kid-Friendly California Resorts That Cater to Families

FamilyVacationist | July 10, 2023

*** We work with Sheryl Nance often and she included the Railroad Park Resort in her roundup of kid-friendly California resorts.

 

11 Most Underrated Towns In Northern California

WorldAtlas | July 13, 2023

*** Mount Shasta was included as one of the 11 underrated towns in Northern California.

 

We Bet You Didn’t Know These Rural Northern California Destinations Even Existed

Only In Your State | July 18, 2023

*** Kate Freeman included Macdoel in Siskiyou County as one of the most rural Northern California destinations.
 

Yosemite too crowded? Visit these 6 California mountain towns instead

San Francisco Chronicle | July 22, 2023

*** Mount Shasta was included as one of the California mountain towns to visit. 

 

The Pacific Crest Trail Towns of Siskiyou County

Active NorCal | July 25, 2023

*** Active NorCal’s feature on Siskiyou County, calling out places like Dunsmuir, Mount Shasta and more. 


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Monthly Update: August 2023

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Monthly Update: June 2023