Friday Update: 11/05/21

Management Committee Meeting

Our next Discover Siskiyou Management Committee meeting will be held on Tuesday, Nov. 9 from 1-3 pm in the Siskiyou Economic Development Council board room, 1512 S. Oregon St. in Yreka. Members and tourism stakeholders are invited to attend in person or connect via Zoom using the link below.

Click here to download the agenda.


Visit California Visitor's Guide

The Visit California Official California State Visitor's Guide is a showcase of the best the Golden State has to offer. Visit California is offering a 30% contribution for industry partners for the 2022 publication, which we chose to take advantage of. The ad below will represent Siskiyou in the 2022 guide!


Local Initiatives Tourism
Event Funding

We are excited to announce that Discover Siskiyou is officially re-launching the “Local Initiatives” program! This program is a way for local businesses, tourism groups, and collectives to leverage the dollars invested by Siskiyou lodging properties to drive increased overnight visitation to individual communities throughout Siskiyou.

After a year of postponing events due to COVID-19, Discover Siskiyou is investing $110,150 in our local communities through a competitive application process. Discover Siskiyou Local Initiatives will support local events that drive overnight visitation and will now also provide the opportunity for jurisdictions to provide a 1:1 match for these event investments OR an investment in a digital marketing campaign specific to the awarded jurisdiction with branding, artwork, and implementation provided in-kind by Discover Siskiyou.

Click here to learn more and apply!


In the Works

Our team's ongoing efforts include:

  • Exploring local collaborations on winter campaigns

  • Hosting NoRTEC regional travel discussions and strategic planning Zoom calls

  • Discover Siskiyou website design refresh

  • Industry partner page refresh/relaunch

  • Leave no Trace co-branded responsible recreation ads

  • Discover Siskiyou Podcast Season 2


Discover Siskiyou
Industry Resources

As a reminder, we have an industry-facing website just for local tourism stakeholders at www.industry.discoversiskiyou.com. Under the "resources" tab you will find a marketing toolkit containing photos and videos that are free for you to use in your marketing as well as on your website, blog, email marketing, etc. You can also click on "Partner Opportunities" to submit events to our calendar. We also publish meeting minutes, marketing reports, and more on this site - make sure you bookmark it and check in regularly to keep up with our activities!

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Friday Update: 11/12/21

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Friday Update: 10/29/21